Advanced Sustainability *
Born in the coastal town of Salcombe in 1993, Crew Clothing captures the effortless charm of British seaside living. What began with a single rugby shirt has become a household name for relaxed, quality clothing inspired by the coast and crafted with care. With a timeless aesthetic and unmistakable attention to detail, the brand weaves heritage into every stitch, honouring classic design while embracing the modern lifestyle.
As Crew Clothing moves forward, it does so with a clear commitment: to take better care of the world we live in. This includes choosing materials and partners more thoughtfully and gradually improving how garments are made. Innovation meets tradition in each collection, reflecting an approach to style that’s made to last, both in look and impact. Crew Clothing isn't just about what you wear; it’s about how that choice shapes the future.
This means CREW CLOTHING are well-above average compared to other companies in the Apparel, Accessories & Footwear.
CREW CLOTHING positioning within the Apparel, Accessories & Footwear
The apparel, accessories, and footwear industry has a heavy environmental and social footprint. Environmental challenges range from the use of water and chemicals in production to textile waste and emissions from global supply chains. Socially, the industry continues to face scrutiny over fair wages, safe working conditions, and the risk of exploitative practices. Transparency and accountability remain essential, with governance increasingly expected to go beyond compliance and towards real responsibility.
Crew Clothing is taking practical steps to reduce its environmental footprint and operate with integrity. The brand demonstrates solid progress in sourcing materials and managing its environmental responsibilities. It’s also committed to transparent reporting and building trust through clear communication. While there is still work to be done to advance social standards, particularly in areas such as worker rights and local community support, Crew Clothing has laid a foundation for continuous improvement, aiming to bring its values to life across every part of the business.
Crew Clothing delivers everyday classics with a coastal twist—timeless pieces designed for modern British life. The brand offers clothing and accessories for men, women, and children, from soft polos and striped shirts to relaxed chinos and outerwear. Each piece is crafted to blend comfort, style, and durability, made for everything from weekday errands to weekend escapes. It's all about effortless dressing, done well.
Making thoughtful choices shouldn't come at a premium. Crew Clothing is working to make quality and responsibility go hand in hand, offering well-made pieces at accessible prices while gradually improving how those items are sourced and produced. From better cotton to reducing packaging waste, the brand focuses on practical steps that respect both planet and pocket. It's a journey, not a finish line—but every collection is designed with a growing awareness of impact and a promise to keep moving forward.
Crew Clothing is working to embed sustainability into the heart of its business. The brand is gradually improving how clothes are made, reducing waste, choosing better materials, and introducing more innovative work methods that use less energy. From design to delivery, every step is under review.
Beyond the environment, Crew Clothing is also strengthening its social and ethical foundations. It supports fair working conditions across its supply chain and is actively exploring ways to do more for the people behind the products. Governance plays a key role too, with clear policies and open reporting to ensure accountability.
While this is a journey with more to come, Crew Clothing’s actions reflect a growing dedication to long-term change—offering customers clothing that’s not only well-made but made with care.
Crew Clothing has made straightforward strides in reducing its environmental impact, particularly in waste management and resource efficiency. The brand is introducing more considered practices—cutting down on excess packaging, exploring lower-impact materials, and optimising production to minimise waste. These steps reflect a practical approach to reducing its ecological footprint while maintaining product quality.
That said, more must be done—climate-related challenges—reducing greenhouse gas emissions and preparing for environmental risks—present opportunities for deeper action. Crew Clothing has begun its transition, but a stronger focus on measurable climate goals could further align the brand with global standards. As it evolves, there’s potential to lead with both transparency and tangible results, creating clothing with care for today and tomorrow.
A commitment to fairness, respect, and community is at the heart of Crew Clothing's values. The brand takes a clear stance against human rights abuses, promoting ethical working conditions across its supply chain. Its focus on product quality also extends to people, ensuring that what’s made well is made with care for those who make it.
Crew Clothing also builds meaningful connections beyond its stores, supporting charitable causes and encouraging community involvement. There’s room to go further, particularly in strengthening supplier relationships and improving diversity and inclusion. By listening, learning, and acting, the brand can continue to grow a workplace and supply chain that reflects its values in policy and practice.
Strong governance is the foundation of lasting trust, and Crew Clothing is setting a clear example. The brand demonstrates high transparency, sharing its goals, progress, and policies to help customers understand the values behind the label. It also operates with a clear sense of responsibility, ensuring compliance with ethical standards and regulations.
With solid systems in place for oversight and decision-making, Crew Clothing shows resilience and forward-thinking. However, there’s still room to build on this strength, particularly in boosting board-level accountability and increasing stakeholder engagement. As expectations for corporate responsibility evolve, Crew Clothing is well-positioned to lead with clarity, consistency, and care.
Crew Clothing stands out for bringing coastal-inspired style to everyday life—with timeless looks, reliable quality and a commitment to doing better. The brand’s hallmark lies in its ability to blend heritage design with contemporary ease, offering pieces that feel as good as they look. Consistency sets it apart: the same care goes into how things are made and how they wear. From selecting softer cotton to choosing longer-lasting finishes, every detail is considered. It's clothing that doesn’t shout—but lasts, fits, and feels right, season after season.
Crew Clothing is taking clear steps towards creating better clothing for people and the planet. The brand lays the groundwork for long-term change with a steady focus on reducing environmental impact, supporting fair working conditions, and operating transparently. It’s a balanced approach—thoughtful in action, honest in ambition.
For conscious consumers, shopping with Crew Clothing can be a simple yet powerful way to make a difference. Whether online or in-store, look for signs that help you spot more responsible choices:
Every choice matters, and Crew Clothing is inviting you to join a movement that values quality, care, and conscience. By choosing better, you help build a future where fashion and responsibility walk hand in hand.
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