Advanced Sustainability *
United Kingdom Founded in 1965, Benetton is a brand woven into the fabric of modern fashion history. Known for its vibrant colours and bold spirit, Benetton Group SRL quickly became a symbol of creative expression and global unity. Rooted in Italian craftsmanship, the brand’s journey is defined by a passion for innovation, blending authentic style with forward-thinking design. Throughout its evolution, Benetton has remained committed to evolving its practices to meet the needs of a changing world.
Today, Benetton embraces a new chapter where tradition meets transformation. Guided by a responsible approach to materials, production, and community engagement, the brand champions transparency and continuous improvement across its operations. Benetton’s story is not just about fashion – it is about shaping a future where style and care for the planet go hand in hand, offering customers a vibrant, conscious choice for their wardrobes.
This means Benetton are well-above average compared to other companies in the Multiline and Specialty Retailers & Distributors.
Benetton positioning within the Multiline and Specialty Retailers & Distributors
The retail industry faces growing challenges regarding sustainability. From the environmental impact of resource use and waste to the need for fair labour practices, strong community connections, and greater transparency, the demands for positive change are clear. Brands today must go beyond promises to deliver meaningful actions across every part of their business.
Environmental: Benetton is actively working to reduce its ecological footprint, performing well above the industry average. The brand is taking real steps towards a lighter environmental impact through conscious material choices, better production processes, and a focus on durability.
Social: Benetton's values are centred on a strong commitment to people. The company exceeds industry standards in promoting favourable labour conditions and nurturing the communities connected to its supply chain.
Governance: Benetton leads by example with a robust and transparent governance framework. Its dedication to ethical business practices and clear communication sets it apart from many industry peers.
Benetton offers a wide range of clothing and accessories for women, men, and children, combining everyday comfort with distinctive Italian style. From vibrant knitwear and essentials to outerwear and tailored pieces, the collections are designed to bring colour, versatility, and quality to modern wardrobes. Alongside fashion, Benetton provides thoughtful home and lifestyle products, continuing its legacy of innovation and accessible style across generations.
Benetton believes that sustainability should be within everyone's reach. The brand carefully selects raw materials like organic cotton and recycled fibres, choosing production methods that reduce environmental impacts without unfairly raising prices. By investing in efficient manufacturing, responsible sourcing, and durable design, Benetton ensures that customers can make more conscious choices without compromising on affordability or style. Their commitment is clear: fashion that cares for people and the planet, made to last and priced to be accessible.
Benetton’s approach to sustainability reflects a deep, genuine commitment to environmental care, social fairness, and strong, transparent governance. Across every part of its business, the brand works to create positive change that goes beyond fashion.
Benetton is investing in eco-friendly materials such as organic and recycled fibres, while embracing renewable energy sources. By minimising resource use and promoting more responsible production methods, the brand steadily reduces its environmental footprint, offering consumers clothing choices that feel as good as they look.
Fairness and respect for people are central to Benetton’s values. The brand is committed to fair labour practices throughout its global supply chain, ensuring safe working conditions, inclusivity, and empowerment for workers and local communities connected to its production.
Benetton’s strong governance practices ensure ethical, transparent decision-making at every level. By embedding responsibility into its leadership and daily operations, Benetton shows that good business means doing the right thing — building a future where style, fairness, and integrity walk hand in hand.
Benetton takes a strong and thoughtful approach to environmental care, clearly focusing on managing energy use, minimising waste, and responsibly sourcing materials. The brand’s commitment to better water management and efficient resource use highlights its determination to protect natural resources at every production stage.
Benetton’s ongoing efforts in climate risk management and biodiversity protection show a growing awareness of the need to balance style with environmental stewardship. The company continues to build trust through robust compliance with environmental standards and third-party certifications. While there is still progress to be made in reducing greenhouse gas emissions, Benetton’s steady improvements reflect a genuine journey towards a lighter, more respectful footprint on the planet.
Benetton shows a deep and genuine commitment to social sustainability, standing out for its strong focus on diversity, inclusion, and human rights protection. The company works to create a fair, welcoming workplace where every individual is respected and valued, helping to build a culture of belonging across its global operations.
Benetton’s dedication to positive community engagement and healthy labour relations reflects a brand that understands its responsibility beyond the factory floor. Benetton strengthens the communities connected to its supply chain by maintaining open dialogue and supporting local initiatives. While the brand performs well in many areas, it continues to work towards even stronger partnerships with suppliers, ensuring that ethical standards are consistently upheld throughout every layer of production. This balance of real achievements and ongoing improvements reflects a serious brand about making a positive difference where it matters most — with people.
Benetton shows strong leadership in ethical business practices and transparency. The company’s commitment to clear communication and high ethical standards builds trust with customers, partners, and communities. Its positive track record in corporate compliance and governance certifications reflects a serious approach to meeting and exceeding regulatory expectations.
While Benetton’s governance is solid, there is an opportunity to strengthen its resilience strategies further to support sustainable growth in the long term. By continuing to evolve and build on its strong foundations, Benetton is working to ensure that its governance practices not only support today's ambitions but also safeguard the future for generations to come.
Benetton’s unique strength lies in its timeless fusion of colour, craftsmanship, and conscious innovation. The brand has championed bold, expressive design for decades while investing in more responsible practices across its supply chain. Every piece reflects a commitment to quality, inclusivity, and environmental care, making fashion accessible without losing sight of the bigger picture. By choosing Benetton, shoppers embrace a style rooted in Italian creativity and backed by real action for a healthier planet — fashion that looks good and feels right.
Benetton, under the guidance of BENETTON GROUP SRL, shows a sincere commitment to sustainability across environmental, social, and governance areas. From embracing more responsible materials to protecting workers’ rights and upholding strong ethical standards, Benetton’s actions reflect a balanced, thoughtful approach to business with purpose.
For shoppers who care about conscious choices, it’s reassuring to know that Benetton is investing in a better future, without compromising style, quality, or accessibility.
Every choice matters — and with Benetton’s growing commitment, it’s easier than ever to wear your values with confidence.
Benetton uses materials that meet the OEKO-TEX® STANDARD 100 certification, which guarantees that textiles have been tested for harmful substances and are safe for human health.
Some of Benetton’s collections use cotton certified by the Global Organic Textile Standard (GOTS), ensuring that the textiles are made from organic fibres and produced with strict environmental and social criteria.
Benetton incorporates materials certified under the Global Recycled Standard (GRS), which verifies recycled content in products and ensures responsible social, environmental, and chemical practices in production.
Benetton supports the Better Cotton Initiative (BCI), helping to improve cotton farming practices globally by making them better for farmers, the environment, and the textile industry’s future.
For packaging and paper products, Benetton uses FSC®-certified materials, ensuring that products come from responsibly managed forests that provide environmental, social, and economic benefits.
Benetton’s commitment to environmental responsibility is supported by ISO 14001 certification, which sets out requirements for an effective environmental management system to control the brand’s environmental impact.
Benetton’s factories are certified with ISO 45001, highlighting the brand’s focus on creating safe, healthy workplaces through internationally recognised standards.
Benetton aligns with the SA8000 standard, one of the world's leading social certification programmes, ensuring respect for workers’ rights and high standards across its supply chain.
We encourage you to explore the latest Benetton Integrated Report for the most up-to-date information on Benetton’s sustainability certifications and initiatives. Staying informed helps you make choices that truly match your values.
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